Watching the majority of Super Bowl commercials last night felt like they were made by the same ad agency. One that specializes in funny but safe comedy, loves to hang out with celebrities, creates big budget animation and will license expensive songs even if they don’t fit the commercial, just so their client CMO can brag at the W Hotel Bar “I paid $600,000 just for the song!”
The spot people should be talking about
The spot people should be talking about
The spot people should be talking about
Watching the majority of Super Bowl commercials last night felt like they were made by the same ad agency. One that specializes in funny but safe comedy, loves to hang out with celebrities, creates big budget animation and will license expensive songs even if they don’t fit the commercial, just so their client CMO can brag at the W Hotel Bar “I paid $600,000 just for the song!”